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Marketing

Marketing

Time and again we’ve heard indie authors say that the hardest part of their job is marketing and promoting their books. We get it! Our marketing packages are designed to make book advertising and promotion simple and straightforward. Our goal isn’t to do the marketing for you, but to empower and support you so that you can do it yourself. After all, no one knows your books and your readers better than you! Pick from our list of standard service offers or contact us for something more bespoke.

Newsletter set-up ($350)

We create a newsletter account for you with one of our recommended providers (FloDesk, MailerLite, or others upon request) and build a standard set of templates you can use for your newsletters: book release, standard update newsletter, and sale announcement. To make sure we get you exactly what you need, we interview you before we start. The package includes a 1 hour training call before we turn it over to you to use.

Newsletter automation sequence builder ($250 per sequence)

Need to welcome new organic subscribers to your list? Wondering how you can convert reader magnet subscribers into long-term fans? Automation sequences are designed to do just that. Based on your needs, we create a series of emails and automate them so they go out every time someone signs up to your organic list, grabs a reader magnet, or joins through a giveaway or promotion. Our sequence builder packages include up to 3 emails. Where possible, we can help integrate your newsletter platform with your website or with author platforms like BookFunnel and StoryOrigin. The package includes a 1 hour training call before we turn it over to you to use.

Facebook advertising – empowering you to run them ($100/hour)

Facebook advertising requires regular review and adjustments to maximize your return. However, the platform can seem overwhelming, leaving many unsure where to start. Our goal is to help you get off the ground with running ads yourself, by training you on how the platform works, walking you through creating your first ads, and showing you how to check performance. We do this via Zoom so you can share your screen – no need to give us access to your ad account! We walk you through every step of the process, while you familiarize yourself with the platform.

Marketing advice – ($100/hour)

Sometimes you need a little help with your marketing planning – maybe it is getting organized for your first group takeover, double-checking your launch strategy, reviewing your launch images, etc. When you want quick help, we’re available to consult by the hour. Book for as much or as little time as needed, with no pressure to add more.

Ready to get started? Get in touch! Contact Lynn: lynn@writerpitstop.com

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